DYNAVIS® Technology from Evonik Takes Center Stage at CONEXPO 2014, Showcasing Power to Grow Profits

DYNAVIS^® Technology made its North American debut
and its inaugural appearance at the CONEXPO-CON/AGG trade show and
IFPE conference at the Las Vegas Convention Center, from March 4-8.
Previous appearances of this extensive display on fuel-saving technology
for hydraulic fluids had been limited to joint appearances with major
construction equipment OEMs in European and Asian construction
equipment trade shows.

“At CONEXPO, we connected with and supported two primary groups:
construction equipment fleet owners, who may be unaware of the
significant fuel-saving potential offered by DYNAVIS® Technology, and
oil marketers, who are DYNAVIS^® Technology licensees and are currently
supplying hydraulic fluid that incorporates DYNAVIS® Technology,” said
Dr. Oliver Eyrisch, director, marketing and branding for Oil Additives at
Evonik.

Oil marketers, fleet owners and operators were drawn to the DYNAVIS^®
Technology wall display of case studies to investigate the significant fuel
savings achieved by changing from conventional monograde hydraulic
fluid to fluid formulated with DYNAVIS^® Technology. An impressive fuelsaving
testimonial from Rainer Schrode, CEO of southern Germany’s
Schrode GmbH civil engineering and road–building company, was the
focus of one of three case studies featured at the display.

Many visitors to the DYNAVIS^® stand were attracted to the speciallydesigned
“Simulator” where they could feel the difference DYNAVIS^®
Technology makes. “The bicycle simulation is set up with two bicycles,
each pushing a column of oil to the top of a clear acrylic cylinder,” noted
Dr. Eyrisch. “One column is filled with DYNAVIS^®-formulated hydraulic
fluid, the other with an ISO-46 monograde fluid. While one pedaler
struggled to push the monograde fluid up the column, the other easily
pumped the DYNAVIS^®-formulated fluid to the top. All who watchedquickly learned that DYNAVIS^® Technology was the winning choice, and
that in the real world of excavation equipment, maximum benefits from
DYNAVIS^® Technology are realized when equipment is pushed to its
maximum capabilities.”

The display also included animated demonstrations on large flat screen
monitors that provided a visual cross section of hydraulic pump
operation, with a focus on the problem of “internal leakage” encountered
when using sub-standard fluids. The animation demonstrated how
DYNAVIS^® Technology meets this critical challenge for hard-working
construction equipment, boosting efficiency and sustaining performance.

Using interactive digital calculators, construction equipment fleet owners
who visited the stand were able accurately predict the savings achieved
by replacing their conventional monograde hydraulic fluid with a
DYNAVIS^®-formulated hydraulic fluid. After entering details like fleet
size, hydraulic fluid sump capacity, intervals between change-outs and
diesel fuel prices and operating costs, fleet owners pinpointed the
DYNAVIS^® Technology advantage in five to ten minutes.

Dr. Ralf Düssel, Oil Additives global managing director, was on hand to
explain the value of DYNAVIS^® Technology to visitors to the stand as
well. Also joining the DYNAVIS^® Technology team were representatives
from TOTAL, the French major oil company, and an early adopter of
DYNAVIS^® Technology. TOTAL is licensed to carry the DYNAVIS^® label on
its EQUIVIS HE line of hydraulic fluids.

“The performance advantage in productivity gain and fuel efficiency
makes the selection of hydraulic fluids formulated with DYNAVIS^®
Technology an easy one - especially for owners and operators of large
fleets of hard-working construction equipment,” said Dr. Eyrisch.

As the case studies indicated, no matter the application — civil
engineering and road building, construction debris recycling, or pipeline
excavation — premium, high-performance multi-grade fluids formulated
with DYNAVIS^® Technology out-perform simple monograde hydraulic
fluids, and provide rapid payback in both fuel and operational savings.
Members of the DYNAVIS^® Technology Team working at the CONEXPO distributed many copies of a new DYNAVIS^® Technology brochure titled,
“Your profit is our success – marketing support for DYNAVIS^® licensees.”

The Oil Additives Team at Evonik has taken a leadership role in
developing lubricant additive technology designed to improve fuel
efficiency and productivity. Energy-saving results have been
demonstrated with VISCOPLEX^® Viscosity Index Improvers (VIIs) in engine
oils, driveline fluids and gear oils. Industrial and off-highway equipment
field tests have also recorded up to double-digit improvements in fuel
savings with DYNAVIS^® technology for hydraulic fluids, reducing
operating costs as well as CO2 emissions. Evonik’s VISCOBASE^®
technology offers an ideal balance between a very shear-stable VII and a
synthetic base fluid, providing excellent solvency in automotive gear oil
formulations such as heavy duty axle oils and manual transmission
fluids. In all of its many applications, the Oil Additives team at Evonik
strives for Resource Efficiency.

The Oil Additives business line of Evonik Industries also specializes in
high-performance additives and technologies for fuels and refinery
products. Evonik’s VISCOPLEX^® Cold Flow Improvers (CFIs) provide
outstanding flow properties for biofuels in any region or season.
VISCOPLEX^® dewaxing aids (DWAs) are designed for refinery solvent
dewaxing processes that involve differing lube oil viscosity grades,
especially bright stocks.

Advanced regional technology centers, modern global manufacturing
centers, and a secure and reliable supply chain worldwide enable
Evonik’s continuous development of customized solutions for customers
anywhere on earth.

Evonik, the creative international industrial group, is one of the world
leaders in specialty chemicals. Its activities focus on the key megatrends
resource efficiency, health, nutrition and globalization. Evonik benefits
specifically from its innovative strength and integrated technology
platforms. Evonik is active in over 100 countries around the world. In fiscal 2013 more than 33,500 employees generated sales of around
€12.9 billion.